RIOT GAMES

League of Legends – Community Showdown

Riot Games entrusted us with launching an immersive campaign for League of Legends, one of the world’s most iconic competitive titles, with the goal of deepening community engagement and creating a global moment of hype for its new season update.

We orchestrated a multi-platform campaign featuring top-tier streamers and creators across Twitch, YouTube, and Discord, structured as follows:

  • Created and managed an exclusive Discord hub for fans to connect, share clips, and participate in challenges.

  • Hosted live streaming events with popular creators to showcase the new season’s features and foster healthy competition.

  • Designed unique digital rewards (skins, emotes, badges) for the most active community participants.

The campaign became a global celebration, driving massive community involvement and solidifying Riot’s reputation for player-first engagement.

1,800+
concurrent viewers
2,700+
tracked link clicks
62,000+
impressions

PUMA

Boosting Lifestyle & Sportswear Engagement in India

PUMA, a global sportswear giant, partnered with us to strengthen brand visibility and engagement among young, urban audiences. The campaign aimed to connect lifestyle and performance through influencer storytelling.

Objectives
  • Drive social buzz around new launches and collaborations.

  • Showcase PUMA as both a performance brand and a fashion statement.

  • Leverage influencer content to fuel digital-first engagement.

Our Strategy & Execution
  • Onboarded a mix of fitness, fashion, and lifestyle creators who matched PUMA’s brand persona.

  • Directed influencers to create high-energy content - workouts, streetwear styling, and lifestyle integration.

  • Leveraged hashtag challenges and interactive content to maximize organic reach.

  • Seamlessly highlighted PUMA’s dual USP: sports performance + urban style.

70+
influencer collaborations
950K+
video views
engagements
40K+

d’Alba piedmont's Luxurious

Establishing a Luxurious Korean Skincare Brand

The campaign was designed with three clear objectives:

  • Boost sales through strategic collaborations with micro and macro influencers.

  • Drive social engagement while redirecting audiences to Amazon, making d’Alba’s mist the #1 selling product in its category.

  • Generate influencer-led content to fuel a strong digital launch.

Our Strategy & Execution
  • Onboarded luxury beauty creators whose audience matched the brand’s premium positioning.

  • Directed influencers to produce high-quality video content following brand briefs.

  • Highlighted the USP - luxurious white truffle skincare - while weaving in d’Alba’s recent achievements.

  • Encouraged creators to show the product as an essential part of their daily skincare + makeup routine.

  • Positioned the campaign around influencer trust + aspirational storytelling to build credibility.

30+
2M+
Views
2
Videos
Campaign

GLIP RECORDER APP

Driving Adoption for a New Productivity Tool

Glip Recorder, a lightweight screen recording and sharing app, partnered with us to increase brand visibility and drive early user adoption among students, creators, and professionals. The main objective was to build awareness around its ease of use, fast sharing features, and free-to-start model.

Our approach included:

  • Collaborations with big-creators on YouTube to showcase tutorials and real-use cases.

  • Launched targeted campaigns in productivity and tech communities on Youtube .

  • Created referral incentives to encourage early users to invite peers.

+2,50,000
app downloads
7M+
impressions

High-Energy Heroes

Bringing a Chinese Hit Game to New Players

Rampage Lord, a fast-paced action RPG from China, partnered with us to create awareness and spark early adoption in a new market. As a growing studio, their goal was to reach niche gaming communities, build excitement around the game’s unique combat style, and attract the first wave of loyal players.

We crafted a targeted campaign across streaming and community platforms:

  • Partnered with mid-tier streamers on Twitch and YouTube to showcase gameplay highlights and tutorials.

  • Created a Discord hub for early adopters to discuss strategies, share fan art, and test new content.

90+
concurrent viewers
650+
tracked link clicks
7000+
impressions

Why Us!!!

A collage of diverse influencers engaging with their audiences.
A collage of diverse influencers engaging with their audiences.
Campaign Highlights

Insights into successful marketing strategies

A close-up of a smartphone displaying an influencer's post.
A close-up of a smartphone displaying an influencer's post.
Engagement Metrics

Measuring audience interaction and campaign effectiveness

An office scene with a team brainstorming around a table.
An office scene with a team brainstorming around a table.
A graphic showing upward trending analytics on a screen.
A graphic showing upward trending analytics on a screen.
Creator Matchmaking

Pairing brands with the right influencers

Transparent Reporting

Detailed insights on campaign performance